My favorite sale of the year–the Nordstrom Anniversary Sale–just started on Friday! Every year, Nordstrom marks some of their hottest items on sale for a few weeks in July-August, then the items go back to full price after the sale. This year, early access for Nordstrom Cardmembers is from July 12-18, and access for everyone else is from July 19-August 4.
After shopping this sale for 5 straight years, I’ve realized most of the items fall into one of these three buckets:
- Cult favorites: These are brands or products that show up every year and the styles don’t change much from the previous years, for example the Barefoot Dreams Cardigan, Zella Leggings, and Voluspa Candles. Shoppers love to stock up on these staples every year. They also make perfect Christmas presents.
- Fall/winter fashion: There are predictable brands that go on sale every year with the latest fall/winter fashion, for example Stuart Weitzman Over the Knee Boot, Tory Burch crossbody bag, and BLANKNYC jacket. There are also trends that are new and unexpected–this year belt bags and faux fur are trending. People tend to wait for the Nordstrom Anniversary Sale to plan their fall/winter wardrobe. It pays off to plan early since the prices go back to full price after the sale.
- Add-ons: These items are mostly Nordstrom brands priced under $20, for example BP. tee and Halogen camisole. These products won’t drive shoppers to the sale, but people will add a couple in their cart because of the price.
Here are my top picks from the 2019 Nordstrom Anniversary Sale by category.
This year was my first time shopping the kids sale. Now that I have an almost 1.5 year old, I was most excited to see the sale items in the Kids category. The strollers and car seats really stood out and are great for soon-to-be parents, for example the nuna MIXX stroller, nuna RAVA, and BABYZEN Yoyo. Baby registry discounts exclude both brands. The one other time nuna will ever go on sale will be Black Friday. Babyzen Yoyo never go on sale, and this might be the first time the brand is part of the Nordstrom Anniversary Sale. For people with kids already, there are great items to purchase in your child’s next size, such as the Northface jacket, Hunter boots and pajamas.
I have multiple cult favorites already, so I only looked out for items I need this summer and fall. I was delighted to see this straw hat because it comes in different sizes. I also love this off the shoulder sweater–perfect for fall or everyday San Francisco weather.
Most beauty brands will create trial bundles, exclusives and extra large sizes for this sale. It’s a great time to stock up on favorites or try out a new line. This year, I purchased extra large hair products and more beauty blenders.
This year, I purchased these silk pillows that I have been eying for years. I am aware of the impact sleeping on the sides or stomach have on my face, and these pillows will reduce stretching and tugging of facial skin. I loved browsing through all of the Anthropologie products this year. The Anthropologie sale this year has several items that are great for people who love to host or for people who simply have an appreciation for great designs.
Let me know if you’re planning to shop the sale this year and what items are on your list!